NCSS launched the Beyond the Label media guide at a dialogue session attended by representatives of the media, SSAs, partner agencies and persons in recovery. Developed in consultation with representatives from the media, SSAs and persons in recovery, the media guide is a resource for journalists and media professionals, providing guidelines on the portrayals and reporting of mental health issues or writing about incidents involving persons with mental health conditions. The media guide includes information like stigmatising words to avoid, and helplines and resources that can be shared with the public.